Benchmark Snapshot
All five core metrics for SaaS on Shopify. The highlighted row matches this page's focus.
| Metric | Average | Top Tier |
|---|---|---|
| ROAS | 2.6x | 3.2x |
| CPA | $103 | $80 |
| CPL | $27 | $21 |
| MRR | 10.3% | 12.8% |
| Conversion RateThis page | 2.6% | 3.1% |
Conversion Rate: Conversion variance typically reflects inconsistencies between platform attribution and true downstream outcomes.